GUEST ESSAY — How threat detection services for SMBs are continuing to evolve and improve

By Morten Kjaersgaard

Small and medium-sized businesses are facing immense security challenges and these are the same as those of mid-size or larger enterprises.

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Clearly, SMBs need to be alert for cyberattacks, but they also need to stay focused on their business and not sacrifice productivity.

Organizations are confronted with a severe security threats landscape, and it is critical that they have the ability to prevent, detect and respond to these threats in a timely manner. Hence, using a threat prevention and detection solution that doesn’t disrupt day-to-day operations while providing early warning and stopping potential threats before they escalate is essential.

Our dependence on technology has grown and so has the number of ways that criminals can exploit vulnerabilities to gain access to sensitive information or disrupt critical systems. Today, businesses of all sizes must be vigilant in protecting their data and infrastructure from a wide variety of threats, including malware, phishing, and denial-of-service attacks.

While the threat landscape is constantly evolving, there are a few trends that we are seeing in the modern cybersecurity landscape:

•Increased use of AI and automation by attackers.

•A shift from traditional malware to ransomware.

•An increase in sophisticated phishing attacks.

•A rise in targeted attacks against specific industries.

Threat detection solutions can be used to protect against both known and unknown threats, and can be deployed as part of a simple or comprehensive security strategy, since some of their most significant benefits for an SMB or larger enterprise are:

•Quick identification and classification of threats, allowing businesses to respond in real-time and thus reducing the chances of a data breach or other security incidents.

•Advanced analytics to reduce false positives, giving businesses peace of mind that their security systems are working as intended.

•Centralized management, which simplifies identifying and responding to threats across an organization.

Leveraging AI

The market has shifted – I am currently seeing strong demand for the ability to reduce time spent on removing threats. Hence, the advancements being done to pre-analyze data for the operator are a big shift in what the market is trying to achieve.


There are a number of different factors that have contributed to this shift, including the rise of sophisticated cyberattacks, the growing importance of your data security, and the need for your organization to be able to respond quickly to incidents for compliance. As a result, there is an increased demand for threat detection solutions that can provide faster and actually effective responses to threats.

Moreover, one of the most important trends in threat detection is the move toward artificial intelligence (AI). AI-powered solutions are able to quickly identify patterns in data that may indicate a security breach. They can also rapidly respond to threats, often before humans even realize there is an issue.

Another trend is the use of cloud-based solutions. Cloud-based threat detection solutions offer a number of advantages over traditional on-premises solutions, including lower costs, scalability, and easier management – all of them being strong requirements from SMB-sized organizations.

Role of managed services

Finally, many vendors are now offering managed security services that include threat detection as part of a consolidated package. This can be an attractive option for SMBs that don’t have the resources to invest in their own security team or infrastructure. EDR, NDR, XDR and MDR are all great alternatives that SMBs can choose to strengthen their security posture.

For SMBs that want control in their own hands and cannot afford SIEM/SOAR solutions, Heimdal is launching a groundbreaking new technology with our Threat-hunting and Action Center, which will open up a new category in the cybersecurity market and combine four key elements under one unified roof: detection, visualization, threat-hunting, and remediation. These attributes combined with Heimdal’s solutions will enable the tool to serve as a single point of contact for risk management.

Our upcoming product is powered by Heimdal’s XTP (eXtended Threat Protection) engine to provide real-time visibility, rich intel, contextual awareness, and data to identify, protect and react to sophisticated threats, in a very easy-to-use and fast action environment.

SMBs can stay ahead of the curve. The key is effective threat detection, which requires the right tools in place for your specific environment and needs. Thus, you can leverage the latest advances in threat detection and protect your business from a constantly evolving security threats landscape.

About the essayist: Morten Kjaersgaard is CEO of Heimdal Security

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